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The study talks about the e-business strategy of the citibank, a globally recognized bank e-commerce is basically the use of internet technology to buy and sell goods citibank management was quick to judge the future of business and banking lay in the internet boom and wanted to 16 pages (4000 words) essay.
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Citigroup is a global bank with its headquarters in new york, ny (citigroup, inc, 2011) [tags: banking finance strategic management], 1007 words the “ how citigroup measures itself” business case in the electronic commerce text book.
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Citibank's e-business strategy for global corporate banking traditional money management business into an e-business framework the focus is on how citibank is developing an e-business product that would serve the.Download